Twitch video marketing
Give the audience a reason to return.
Stream trailers, highlight packages, channel intros and event promotions.
Start with this brief
“Create a channel trailer that shows the experience viewers can expect and accurately states the schedule.”
Add your actual product facts, audience, approved voice and intended length.
Before the video goes out
- Confirm ownership or permission for every source clip.
- Review voice and game audio so neither masks the message.
- Verify event dates, schedule and destination before release.
Prepare the whole handoff
Review the final video, voice, timed captions, cover, accompanying copy and destination together. Use current platform requirements for the intended placement. A channel page is a planning guide; connected publishing and the complete customer generation flow are still under validation.
Official Twitch guidance